Become the
Family Favourite
Families are thinking twice about where they spend their money, and restaurants are noticing it. It’s not that families have stopped dining out; they’re just being more selective about where they go – and a good kids’ menu doesn’t cut it anymore! Why? It’s because today’s families are seeking connection, not convenience. Restaurants need a solution that makes dining out worthwhile.
Why Kidzsmart?
Family dining solutions haven’t evolved to meet the needs of today’s families. Parents don’t need a distraction at mealtime, they want an experience that helps the family bond! What we do? It goes beyond tabletop entertainment for kids. For 25+ years we have grown alongside kids through every major shift in the restaurant industry, designing content to encourage creativity and conversation, ensuring that families keep coming back for more!
Great family dining experiences don’t just happen. We build them through strategy, differentiation, and purposeful play!
A Recipe for Success
Brand Engagement
We design playful, creative moments that go beyond distractions; building emotional connections and loyalty that lasts!
Brand Differentiation
We help you stand out with inclusive, relevant experiences that reflect real families – so more guests feel welcomed, seen, and want to return.
Strategic Insights
We combine child development knowledge, family behaviour data, and restaurant trends to spot gaps and unlock new ways to connect with modern families.
Our Portfolio
Case Studies
Boston Pizza x Nintendo
Boston Pizza leveled up their family dining experience by transforming it into a nostalgic game night! In partnership with Nintendo, we designed a dynamic, play-driven program that incorporated STEAM learning into fun, inclusive, and sensory-friendly experiences for the whole family to enjoy. The outcome? More time spent at the dinner table, an organic social buzz, and a stronger bond between families and the Boston Pizza brand that keeps them coming back!
Pizza Hut’s BOOK IT! Program
Pizza Hut’s iconic BOOK IT! Program had already been inspiring young readers for decades, but they were ready to take it to the next level. It was time to reinvent the experience; turning reading milestones for kids into real-world rewards that encouraged families to dine out and celebrate together. Pizza Hut became an integral part of each child’s learning journey, creating a deeper connection between families and the brand!
The Power of Collaboration
Innovation happens when the right minds work together.
That’s why we’ve partnered with We Are Family, the world’s leading agency for kids and families – trusted by brands like LEGO, Disney, and Mattel.
Through our partner STEM Edge Inc., we bring curriculum-aligned STEAM strategies into the mix, encouraging curiosity while kids learn through play.
The Future of Family
Dining Starts Here
The family dining experiences that truly make an impact are the ones that connect with both kids and their parents. Let us help you elevate your brand, differentiate it in a competitive market, and turn every meal into a meaningful, unforgettable experience for families.
