Boston Pizza’s highly-successful restaurant activity books have been an invaluable vehicle for bringing visibility to the Boston Pizza Foundationand their initiative Future Prospects: Role Models for Life. It’s a highly impactful, direct, and kid-friendly platform for advertising one of the many ways Boston Pizza gives back to the community.
Pizza Hut’s Book It! program has made Pizza Hut synonymous with reading for over 30 years. Their longstanding presence in classrooms across America has successfully imprinted Pizza Hut into the memories of generations of school children. Since 2006, Kidzsmart and Pizza Hut have worked together to create each year’s program, with the two-fold goal of building brand affinity and keeping the program fresh and inviting for kids.
White Spot Restaurants, a Canadian dining chain, has partnered with Kidzsmart to reimagine their iconic kids’ program – the Pirate Pak. Featuring a newly-designed 3D augmented pirate ship, revamped treasure map (kids’ menu) and The Cluckaneers, a fresh cast of animated characters, the combination will excite and engage family customers.
Roy Rogers, a fast casual restaurant, was finding that two issues was not sufficient variety to entertain their most loyal and frequent clients. We proposed a variety of new options...and The Buckaroo Adventures gets a fun new refresh.
Eating out is often a busy family’s opportunity to slow down, connect and eat together. Plus, no cooking or dishes for tired parents! And the cherry on top? Kids’ activities that not only excite the kids but also promote participation from everyone at the table. This is what we strive do do, and we've won the Parent Tested Parent Approved (PTPA™)Seal of Approval because of it...
Seeking to revamp the original activity book we created from 2011, Harbour Air was looking to refresh their booklet to communicate to their family market and feature their new, kid-friendly mascots: Turbo and Sammy.
In 2016, the BC Lions football team (CFL) underwent a corporate branding update, so the annual activity book that we create for them needed to reflect their new brand. This bolder brand brings a more exciting feel to their Read, Write & ROAR! activity book, however, the focus of the program remains the same: literacy—reading daily, writing, and building a love of books.
Cracker Barrel Old Country Store Inc. has been a Kidzsmart partner since 2005 with the same quaint character style and book design. Styles and trends are constantly changing and Kidzsmart approached Cracker Barrel to refresh their Cracker Barrel Buddies kids' program for today's family market.
We're delighted to announce today that our kids’ programs for Boston Pizza and Black Bear Diner have been awarded PTPA’s Winner’s Seal of Approval. PTPA Media operates North America’s largest volunteer parent testing community, with over 70,000 parents. It is one of the most recognized seals in North America.
Kidzsmart Concepts Inc. announced today that it has joined Restaurants Canada, the national not-for-profit association representing Canada’s restaurant and food services industry, as a Supplier Member. Kidzsmart is a kids and family marketing company that assists clients in developing and implementing engaging, compelling sales and marketing programs that differentiate the client’s brand and drive measureable results.
Boston Pizza’s new kids and family program was announced as a finalist in the National Restaurant Association’s Operator Innovations Awards. Entrants were judged on criteria such as degree of uniqueness and differentiation, level of success and measurable results, and the value added by the operator.